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What You Should Know About Die Cut & Custom Packaging Boxes

Blog Summary: Die-cut custom packaging boxes are tailored to fit products precisely, offering both protection and a professional appearance. These boxes are crafted using a die-cutting process that allows for unique shapes and sizes, making them ideal for items like electronics, apparel, and fragile goods.

The customization options extend beyond shape; businesses can choose colors, textures, and branding elements to enhance their product’s presentation. This level of personalization not only protects the product but also serves as a marketing tool, conveying the brand’s message effectively.

Additionally, die-cut boxes are often made from recyclable materials, aligning with sustainable practices and appealing to environmentally conscious consumers. Their design can also reduce material waste and lower shipping costs due to their efficient use of space.

In summary, die-cut custom packaging boxes provide a blend of functionality and branding opportunities, making them a valuable choice for businesses aiming to enhance product presentation and customer experience.

Many companies use Custom Packaging and Die Cut Boxes when they need to ship their products to different locations. These boxes are durable and strong, and they can be customized, which means that you can use the boxes to ship any type of product.

Die Cut and Custom Packaging Boxes
Most people use Die Cut boxes for sending mail and parcel. Cutting die is used for the boxes, and they are typically used to ship out products such as shoes, clothes and electronics. They can be cut and manufactured according to the weight, size and dimension of the product that needs to be shipped.

These boxes are also excellent to use when you want to promote a product. Also, they serve as a protective shield, and they can be folded up and reused. Many people use these boxes to ship fragile items, electronic goods and crockery, and that is because they consider the boxes to be made with the best type of packaging material.

Printed Die Cut Boxes look very appealing, and they can convey a business’s message to the public. For example, the boxes can contain info and features of a specific product that the business is mailing.

A printed custom box from Packaging Source Inc. Call 214-808-7664 for more info.

It is also worth noting that the boxes can lure potential customers when they are being used for promotional purposes. They can keep the packaging intact, while at the same time being very easy to open and close.

Custom Packaging Boxes
Custom packaging boxes are very useful for storing and packaging. The boxes can be made in a way to meet clients’ specific requirements.

Types Of Packaging Boxes
Regular Slotted: These are the most common types of custom packaging boxes, and all of the flaps are the same length. They are often used to ship small items, such as show pieces and coffee mugs.

Half Slotted: Half slotted boxes are somewhat similar to regular slotted boxes, but they only have one set of flaps. This allows a product to simply slide right into the box. They are often used to ship large and heavy items such as computers, washing machines or fridges.

Overlapping Lids: These boxes have flaps that overlap each other, and this creates a very strong bond. They are both the same length and breadth.

Packaging Source Inc is committed to providing the best customer service possible, and they offer a wide range of options when it comes to packaging boxes and materials. The company carries high quality products that meet international quality standards, and they strive to serve customers in an efficient way. If you are in need of custom boxes, then you should contact the company as soon as possible, as they have customer service reps standing by to help you.

Why Your Company / Product Needs Custom Packaging

Is your business shipping products to your clients? How unique is your packaging? If you don’t have a package that stands out, then you may be losing business.

Why Great Marketing Requires Unique Custom Packaging

Competition is fierce in the shipping industry. Most have common brown or white boxes that can get lost in the crowd. However those brand names that have flashy boxes that stand out, get noticed and are easy to pick out from the crowd. Zappos, Chegg and Amazon have boxes and brands that get noticed.

Your clients may never get the chance to stand out in a UPS building. Yet they will have many opportunities for average people to notice your packages.

* Sitting outside a dorm, house or an apartment.
* Sitting at someone’s office desk, coffee table or in someone’s kitchen.
* They can see your package on Twitter, Facebook or Instagram or they just got their package or one of their pets are playing around in the box.
* In a post office or UPS store.
* There are still other ways that customers will see your package and you want it to catch their eye, to stand out so they will remember it.

Packaging is a great marketing strategy that you can do to bring more customers to your business. It puts your brand and your website link in view of repeat customers.

Examples of Marketing Business and Unique Packaging

Noelas made a creative photo (which was viewed more than 4,000 times on Flikr) that shows a robot being built out of Amazon’s packaging. It shows how Amazon puts their country-specific link on their boxes with an arrow that directs your attention to it.

Alpha Chen portrays people who love to take photos of their animals in boxes. This is eye catching and catches the pulse beat of their customers by their love of their pets. Zappos showcases their link to their website on the boxes along with their motto.

Chegg’s shipping box is orange that draws attention to it. Their box is branded, showing off their bright colors. Once you see that it’s hard to forget it. Impressions are hard to forget.

Don’t know what McPhee is? If you see their box and catchy logo, you’ll remember it for a long time. the logo is “Freaking out the squares since 1983”. Besides being their caption, it tell the customer that it’s an established brand, all in one sentence.

Great packaging works for online marketing. On their Facebook page, Naturebox has a beautiful cover. It gets people hungry for their product. Also it shows how easy their customers can get their package.

Barkbox is another creative use of packaging and photography in action. They show their customers having fun with their products and packaging. With a name such as BarkBox, you don’t even need to add a .com.

You can use many products that advertise your package, so people notice it and remember it long after they see it. There are custom stickers and stamps that you can use. Think up a snappy name and photo. Be different and stand out from all your competitors as you attract people to your business today!

Why Packaging Is Important for Branding

Traditionally, stores have a broad variety of ways to connect with customers and give them a memorable experience.

Blog Summary: Packaging plays a big role in how people see your brand—it’s often the first thing they notice about your product. Great packaging doesn’t just keep things safe, it also tells your brand’s story and helps you stand out in a sea of competitors.

When your design is eye-catching and unique, it grabs attention on the shelf and can be the reason someone picks your product over another. Sticking to a consistent look with your colors, logo, and style also helps people remember your brand and builds trust over time.

Packaging is also a smart marketing tool. It shares key info like what the product does and how to use it, which makes it easier for customers to decide if it’s right for them. And don’t underestimate the power of a great unboxing experience—it can leave a lasting impression and get people talking about your brand.

These days, more shoppers care about sustainability too. Using eco-friendly packaging shows you care about the planet, and that matters to a lot of customers.

Bottom line? Packaging isn’t just about looks or protection—it’s a major part of your brand’s identity and how people connect with what you’re selling.

Traditionally, stores have a broad variety of ways to connect with customers and give them a memorable experience. As ecommerce becomes more prevalent, however, many retailers are finding that they no longer have all of the options they used to. Absent well-branded displays, personal interaction between customers and employees, and customers actually leaving their homes to shop, there are simply fewer touch points allowing stores to connect with their customer base.

In this light, it becomes startling that so many businesses are ignoring the unboxing experiences of their customers. Every company out there ships merchandise in the same boring cardboard boxes sealed with clear tape. These boxes do the job, but customers are highly unlikely to remember opening them because everyone uses them.

TrunkClub provides an illustrative example of the benefits of ditching traditional packaging. The company ships products in a custom-printed box with a handle that looks like a trunk instead, matching their brand to their shipping containers. This gives every order a unique feeling, as customers cannot wait to dive in and see what is in the trunk box this time.

The box itself is not the only way to individualize a company’s products. For example, every order from TrunkClub includes a handwritten note from a personal stylist, explaining why each included item was chosen. This creates a connection akin to that felt when a customer interacts with an employee at a traditional store, putting a face on the brand name and enticing them to go back.

Just because branded packaging is possible does not mean it should be done, so what benefit does TrunkClub derive from doing this? The answer is marketing. Sustainable brands depend on an established customer base placing multiple orders, as it is much cheaper to get prior customers to reorder than finding new customers every time. A recent survey conducted by Dotcom Distribution found that 52 percent of consumers are more likely to make repeat orders from an online merchant with unique packaging. Therefore, branded packaging increases sales.

In addition, Dotcom also discovered that consumers enjoy sharing unique unboxing experiences on social media sites such as YouTube and Facebook. This gives the company with unique packaging free positive publicity through the social network of every customer. For instance, a search for “TrunkClub unboxing” reveals thousands of blogs, images, and videos. Every one of these helps get TrunkClub’s name out there while also providing valuable back links that improve the company’s SEO performance.

At this point the benefits of a unique branded packaging experience should be obvious, but how to create one may be less so. Below are some of the most common elements of a successful branded packaging marketing campaign. You do not need to incorporate every item on this list, but it gives you somewhere to start in trying to determine what elements provide the best complement to your overall marketing strategy.

The box is the single most obvious element of a branded packaging experience. A custom box will stand out in the sea of white and brown boxes customers expect, but this is also one of the more expensive items to customize. Colored tape is a cheaper option that can have a similar effect if done correctly.

Tissue paper draws your customer into the unboxing experience by adding a layer of mystery to the process. You can further customize the experience with printed or colored paper, adding something beyond the standard paper employed by other firms.

Fillers such as Styrofoam packing peanuts, air pillows, foam inserts, and bubble wrap serve a vital protection function, but do little aesthetically and even less to promote your brand. Less common fillers such as excelsior and colored crinkle paper can make your packaging unique and memorable for the buyer.

Stickers are among the most versatile of the branded packaging elements. A branded sticker is a great way to seal tissue paper in a manner that reinforces your brand’s messaging, or it can be placed directly on the box to provide the benefits of a custom printed package for a fraction of the cost. These inexpensive items are a great way to ease into branded packaging.

Promotional materials, such as a business card granting a discount on a customer’s next order, are also a cheaper way to brand your packaging. Alternatively, the promotion could be intended for a friend of the current customer, encouraging him or her to spread your company by word of mouth.

Handwritten notes like those utilized by TrunkClub also work well by lending that personal touch that is often absent from ecommerce. Larger businesses may have a hard time scaling this method, but new start-ups can benefit greatly from it.

Every order generally includes a receipt, but that does not mean yours cannot stand out. Higher end restaurants often give you your receipt in an elegant folder to heighten your dining experience, for example.

Finally, an unexpected free gift or sample can inspire customers to sing your praises to their entire social circle, giving you business above and beyond your repeat customer. Whichever of these works best for you, you will find that branded packaging will increase your sales.

If you’re looking to improve your branding, improve customer perception of your product, and increase marketing, contact Packaging Source Inc for free quote. You can call 214-808-7664 or you can fill out our contact form by clicking here.